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The danger of averages in business decisions

How Bayesian inference enables decisions with risk-adjusted metrics. Let us start with a simplified example that allows us to isolate a common problem in business decision-making. Imagine a purchasing committee that must award a six-month logistics contract for 15,000 shipments, with…

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Decision AI: the real impact on strategic and operational decisions in industrial sectors

In today’s industrial landscape, having access to data is no longer a competitive advantage; the real differentiator lies in the decisions made with it. According to McKinsey’s The State of AI in 2025 report, leading industrial organizations have moved beyond basic…

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How does Decision AI help optimize operations in the pharmaceutical sector?

Pharmaceutical innovation no longer relies solely on scientific discovery. In an increasingly competitive environment, operational efficiency has become a decisive factor in maintaining profitability and meeting time-to-market goals. Every day counts: production management, clinical trial planning, supply chain control, and resource…

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AI tools that can support critical energy supply failure response: Decision AI

It’s still fresh in everyone’s memory: on Monday, April 28, 2025, a massive blackout hit the entire Iberian Peninsula at 12:33 p.m. In just five seconds, 15 gigawatts of electricity generation were lost, severely impacting critical infrastructure like transport, telecommunications, and…

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Inteligencia Artificial en la cadena de valor del retail.

En el ámbito del retail, la incorporación de la Inteligencia Artificial (IA) no solo es una oportunidad crucial para adaptarse del mejor modo posible a los requerimientos de los consumidores, sino también como una herramienta que permite a los retailers tomar…

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