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Open book on a desk, illustrating Baobab’s contribution to the Springer Handbook of Data Engineering

Predict to decide: Baobab’s contribution to the Springer Handbook of Data Engineering

Álvaro García Sánchez, Guillermo González-Santander de la Cruz and Antonio González Suárez, from the Baobab team, have contributed as authors to the new Springer Handbook of Data Engineering with the chapter “Predictive Analytics Models and Machine Learning”. The handbook brings together…

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Applied research | Torres Quevedo and the leap from academia to industry

by Aitor López-Sánchez Applied research takes on a different dimension when its methods move beyond academia and begin to address real-world problems. This leap requires maintaining technical rigor while integrating new variables: operational constraints, imperfect data, uncertainty, and decisions with financial…

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Logistics Network Optimization

Logistics Network Optimization with Decision AI | Baobab AI

What is the best way to transport a product between two points? At first glance, the answer may seem simple. In logistics network optimization, it rarely is. Which vehicle should be used? When should it depart? Can the trip be used…

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GenAI vs. Decision AI: understanding the differences and applications

I’ve spent over seven years leading optimization projects across logistics, energy, retail, manufacturing, and pharma. Throughout this time, I’ve noticed a recurring theme at the start of almost every engagement: companies arrive fully convinced they need “Artificial Intelligence,” yet they lack…

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How AI helps banks fight fraud?

Credit card fraud is one of the biggest threats to the financial system. In the European Economic Area alone, losses reached around €2 billion in the first half of 2023, according to a joint report by the ECB and the EBA….

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Agentic AI: La nueva Inteligencia Artificial Autónoma

La inteligencia artificial está en constante crecimiento. Mientras que en las últimas semanas hemos visto como el lanzamiento de DeepSeek ha revolucionado el sector y promete presentar “batalla” a la gigante estadounidense OpenAi, se abre paso un nuevo paradigma dentro del…

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4 Indicators that show the need for AI integration in your business

Artificial intelligence (AI) has emerged as an ally for retail companies aiming to streamline processes, enhance customer experiences, and boost profitability. You know you need AI in your business if… If you identify with any of the following situations, it is…

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Research and development goals in the pharmaceutical industry.

Research and development goals in the pharmaceutical industry.

The pharmaceutical industry continually faces challenges to discover and develop new medicines and treatments that improve people’s health and well-being. Research and development (R&D) plays a crucial role in the search for scientific and technological advances that allow pathologies and disorders…

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The User Experience in Predictive Analytics: Simplicity and Speed in Making Better Decisions

Global digitalisation is undeniable and has become increasingly apparent in recent years. We are facing the fourth industrial revolution. This means, among other things, that we have to work with more and more data, requiring more complex techniques to analyze it, leading to the need to improve how information is displayed to the user and how the user interacts with digital products.

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NLP as a Means to Detect Fake News

Artificial Intelligence to Fight Fake News Collaboration with UPM, UOV and baobab soluciones, supported by RIS3, for the research and development of a public tool for the detection of fake news.

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