Baobab News
ia newsNews and Trends in Advanced Optimization
We share the latest news, success stories, trends in advanced optimization, and insights on how analytics and artificial intelligence are transforming key industries. Discover how we apply data science to solve real-world challenges and deliver value to our clients.
Baobab Sunset: celebrating fifteen years with the people who have been part of our journey
This year’s Baobab Sunset was especially meaningful. In addition to bringing together clients, partners, and friends once again, the event marked the celebration of Baobab’s 15th anniversary, shared with ma
Why resource planning remains one of the biggest operational challenges in Public Administration
Resource planning conditions the daily operation of any organization providing an essential service. It ensures that the right people are in the right place, with the necessary means, and at the right time to respond t
Summer Retail: how to plan workforce schedules and pricing to maximize profitability
Every summer, the same pattern repeats itself. Stores located in tourist destinations welcome thousands of additional customers, seasonal product categories experience a surge in demand, and commercial activity intensi
What is a digital twin and what is it used for in manufacturing?
In today’s industrial ecosystem, intuition and spreadsheets are no longer viable tools for ensuring business survival. In this context, the adoption of dynamic technologies that make up what we have been calling Indu





